Why Every Oil & Gas Company Is Getting AI Strategy Wrong (And How to Fix It)

Most companies talk about AI strategy but freeze when it's time to actually implement. Collin McLelland shares how one E&P CEO cut through the noise by focusing on small, tangible wins—like automating regulatory filings that saved 1200 engineering hours. The real insight? Stop chasing sexy AI projects and start with workflows that deliver immediate ROI. Once teams see quick wins, adoption spreads fast and sophistication builds naturally.

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00:00 - The AI strategy question every executive is asking
00:45 - Why big companies struggle to start with AI
01:39 - Start small: the $1M savings approach
02:20 - Real example: automating regulatory filings saves 1200 hours
02:39 - Why companies chase sexy AI projects instead of practical wins
03:07 - How sophistication builds through successive applications
03:58 - Reimagining workflows: focus on outputs, not processes
04:58 - The foundation: get your data house in order first
05:50 - Pattern recognition: where the real home runs happen

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Why Every Oil & Gas Company Is Getting AI Strategy Wrong (And How to Fix It)